In a bid to improve their products and services, Mbeya Cement Company Limited (MCC), who are manufacturers and distributors of Tembo Cement yesterday launched a new bag for their products.
The new improved bag with green and brown colours hit the local market for the first time this week, according to a statement issued by the firm’s Marketing and Communications Manager Harriette Mutayoba-Msale.
MCC General Manager Mbuvi Ngunze said in the statement that the new Tembo Cement look was part of the firm’s celebration to commemorate Lafarge’s 10 years in Tanzania.
Lafarge, the world’s leading manufacturer of building materials, specialising in production of cement, aggregates, concrete and gypsum owns 65 per cent stakes in the company, while the government and National Social Security Fund (NSSF) own 25 per cent and 10 percent respectively.
The French company came to Tanzania in 2001 by investing in Mbeya Cement Company Limited.
“Our new bag has mainly been designed to overcome cement leakage problems during loading and unloading being part of the processes involved in the movement of our product from one point to another,” said Ngunze emphasising that the quality and quantity of Tembo Cement remains the same that customers have known and experienced over the years.
“Lafarge company, the majority shareholders in Mbeya Cement, has been in Tanzania for 10 years now and we think it is an opportune moment to refresh our look and customer promise by commemorating this milestone with a new look bag,” he said.
He added: “We are particularly proud that Mbeya Cement has leveraged being part of the Lafarge group by drawing on expertise to expand our facilities and improve product and services.”
The company was wholly owned by the Tanzania government until on December 1, 1998 when it was privatised to the British company known as CDC (Commonwealth Development Corporation) that bought 51 per cent of the shares. Others were held as follows: NSSF 10 per cent, Chilanga cement (Zambia) 14 per cent and Government of Tanzania 25 per cent.
In 2001 CDC sold majority of its shares to the French company.
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