Wednesday, March 23, 2011

AFRICA: TANZANIA: Mbeya cement targets EA market

Mbeya Cement Company Ltd, the manufacturers and distributors of Tembo Cement has improved production, quality and quantity of its commodity in order to vie for the East African Community market demand. 

Speaking to the East African Business Week from Mbeya last week during the official launch of the new bag re-branded event, the firm's General Manager Mbuvi Ngunze said the change in cement packaging material is part of reforms taken by the firm to improve product and services to the customers. “We have decided to enter in the East African Community market with high quality products and boost production in order to meet the market demand,” said Ngunze, adding that the new bag we are officially launching today is strong enough to prevent any leakage during movement of the cement from one point to another. 

However, he said the quality of Tembo Cement remains the same that our customers have been used to over the years. 

The Deputy Minister for Industry, Trade and Marketing, Lazaro Nyalandu said, the launch of the new bag, sounded optimistic that Tanzania will in the near future assume an upper hand in industry in East Africa.

Deputy Minister Nyalandu was impressed with the progress of the cement firm which as of now is able to able to produce on average over 300,000 tonnes of cement per annum. “This figure leaves no doubt in my mind that Tanzania will in the near future be a major supplier of this important building material to neighboring countries”, said Nyalandu. 

The Deputy Minister said the Government will support local companies whose majority shares are owned by international organizations. 

Commenting about the serious power crisis hitting the nation, Nyalandu said the Government was looking for alternative sources of power.

The Confederation of Tanzania Industries (CTI) some 50 factories have suspended production out of 250 due to serious problems of power shortage in the country. 

The launch of new Tembo Cement bag went hand in hand with the commemoration of 10 years anniversary since Tembo Cement Limited was bought by Lafarge, a world leading manufacturer of quality building material. According to the statement from cement firm, the new bag with Lafarge logo, entered the market for the first time two weeks ago. 

“It is evident that the experience and expertise which Mbeya Cement has enjoyed from Lafarge group of companies has greatly improved the quality and quantity of the commodity,” said Minister Nyalandu.

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